Business and Technical Writing Courses: Spring 2015
BTW 250 PRINCIPLES OF BUSINESS WRITING
This course teaches students to apply the principles of successful professional communication to business writing tasks. Students will also practice editing and supervising the writing of others. Assignments replicate typical business cases, scenarios, situations and cultures; they also deal with multiple audiences. They range in complexity, length, formatting demands, and the manipulating of genre. This course features an extended section on writing longer reports based on information collected, interpreted and compiled from several sources. This course fulfills the campus Advanced Composition requirement.
BTW 261 TECHNICAL AND SCIENTIFIC COMMUNICATION
This course teaches students to apply the principles of successful professional communication to a range of realistic cases in technical communication. It emphasizes flexible problem-solving skills and a clear style for communicating technical information to a range of readers. Students will also practice editing and supervising the writing of others. Assignments will include correspondence, instructions, proposals, and a technical report or similar project. This course fulfills the campus Advanced Composition requirement.
BTW 263 P WRITING IN THE DISCIPLINES, Hechler. TUTH 11-12:15
TOPIC: Science Writing for the Public
This course teaches students to write about recent scientific discoveries clearly and concisely for a non-expert audience. Topics will include medical journalism, environmental journalism, social science journalism, editorial writing, broadcast journalism, and topical narrative writing. Recommended: College coursework in biology or chemistry.
BTW 271 PERSUASIVE WRITING
This course teaches students to apply the principles of successful persuasive communicating to the writing of documents in the organizational domains of advertising, marketing, and public relations. Students will analyze, design, and write a range of documents used by organizations to persuade individuals to perform certain actions. These document genres can range from codes of conduct to media releases, from print advertising to direct mail to website content, from reports to policies to procedural guides. Students will also practice editing and supervising the writing of others.
BTW 290 INDIVIDUAL STUDY
This individual study course is best suited to students with an internship or students who would like to do special work in a topic not covered in these BTW courses 250, 261, or 271. Before attempting to enroll, students should identify a topic for study and talk with the Director of B&TW if interested in performing individual/independent study for credit.
BTW 402 1U/1G DESCRIPTIVE ENGLISH GRAMMAR, D. Baron. TUTH 2-3:15
same as ENGL 402
This is a course in English linguistics. We will study the English language: how we use it; how it uses us. We will learn and practice techniques for describing English, both its words and sentences and larger elements of discourse in context. We will look at the social, historical, and political forces that shape language and its use. And we will suggest ways to use what we learn about language both in the classroom and in the professional world.
Text: Curzan, Anne, and Michael Adams, How English Works: A Linguistic Introduction. Latest edition.
BTW 490 1U/1G SPECIAL TOPICS PROFESSIONAL WRITING, Gallagher. TUTH 11-12:15
TOPIC: Professional Writing on the Internet
This course will examine internet theory and its relationship to professional, workplace, economic, and corporate writing. It examines strategies and techniques authors use to circulate their writing online. It looks at a range of writers and writing, including online journalists, reviewers, and paid bloggers, as well as successful crowd-sourced publication, effective website/document design, and common misconceptions about online audiences. The course will culminate in a self-designed case study of a professional website or online business.
TEXTS: Bolter and Grusin (any edition), Remediation, Richard Lanham (any edition), The Economics of Attention